At one point in the Google Wave Preview video, Lars Rasmussen proposes the question what email would look like if it was invented at this point of time. He continues by telling that there are a million ways to concretize the question and that Google Wave is their attempt.
I must say, it’s an impressive translation of their vision on the question.
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Augmented Reality is on the rise and each week Augmented Reality is in the news, but still, for many its unreal, ungraspable and are not in the oppertunity to see in real life any of the futuristic applications of AR which can be seen on many videos on Youtube and Vimeo.
I found this really easy application, which only needs a webcam and Flash and experience yourself the Augmented Reality amazement!
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* Real-time enhancement of reality, connecting the “offline” world with the “online” world.
* Real-time creation of a more integrated experience between those two worlds.
* Real-time enriching our surroundings with meta-data through our mobile devices.
I do believe these are the oppertunities and purposes where Mobile Marketing and the role of mobiles devices have been waiting for, enabled by: Augmented Reality.
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Article: “Digital Darwinism”
Source: Strategy+Business
An extensive report with a global (meta-) insight on the evolution of marketing, the E-conomy, the conducting of business and the role of the consumer.
The title is suitable due to the fact that the marketing ecosystem (as the article calls it) is at an evolutionary threshold.
The transformation is occuring rapidly, those who adapt fast, who understand the new environment and the place of their prosumers will thrive, those who adapt slowly will encounter many challenges and possibly won’t survive.
Yesterday I watched a documentary on Discovery Channel, talking about Artificial Intelligence and its impact and diffusion in society.
Achieving a cyborg-society is within reality, already in the present we’re part human and part machine, think about cell-phones, navigational systems, computers and so on.
Our society will be interconnected and overarched by a massive communication system which will contain 14 billion computers/devices in as little as five years from now, the step from thereon to a cyborg-world is small and achievable.
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