Gianluigi Cuccureddu

Actio – Contemplatio

Archive for innovation

Reflection: “Digital Darwinism”

Article: “Digital Darwinism”
Source: Strategy+Business

An extensive report with a global (meta-) insight on the evolution of marketing, the E-conomy, the conducting of  business and the role of the consumer.

The title is suitable due to the fact that the marketing ecosystem (as the article calls it) is at an evolutionary threshold.
The transformation is occuring rapidly, those who adapt fast, who understand the new environment and the place of their prosumers will thrive, those who adapt slowly will encounter many challenges and possibly won’t survive.

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The Cyborg society, just for the sake of it?

Yesterday I watched a documentary on Discovery Channel, talking about Artificial Intelligence and its impact and diffusion in society.
Achieving a cyborg-society is within reality, already in the present we’re part human and part machine, think about cell-phones, navigational systems, computers and so on.
Our society will be interconnected and overarched by a massive communication system which will contain 14 billion computers/devices in as little as five years from now, the step from thereon to a cyborg-world is small and achievable.
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Reflection: “Priced to sell, is Free the future?”

Article: “Priced to sell, is Free the future?”
Source: The New Yorker

Article which reviews in extent Chris Anderson’s book “Free: The Future of a Radical Price”.
The radical pressure on prices on all things “made of ideas” is an iron law to mr. Anderson.

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Reflection: “Crowdsourcing: What It Means for Innovation”

Article: “Crowdsourcing: What It Means for Innovation”
Source: BusinessWeek

The author poses two possible derivements from Crowdsourcing can be that it will herald the end of creative organizations or that it are signs of a bigger meta-shift from a business point of view.

I believe it will be the latter.
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