Nokia’s misinterpretation of Augmented Reality
Nokia has posted a video on Youtube, showing their technology on Augmented Reality.
Gianluigi Cuccureddu
Actio – ContemplatioArchive for Technology
Experience the Augmented Reality wonder!
Augmented Reality is on the rise and each week Augmented Reality is in the news, but still, for many its unreal, ungraspable and are not in the oppertunity to see in real life any of the futuristic applications of AR which can be seen on many videos on Youtube and Vimeo.
I found this really easy application, which only needs a webcam and Flash and experience yourself the Augmented Reality amazement!
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Augmented Reality: Mobile Marketing infusion
* Real-time enhancement of reality, connecting the “offline” world with the “online” world.
* Real-time creation of a more integrated experience between those two worlds.
* Real-time enriching our surroundings with meta-data through our mobile devices.
I do believe these are the oppertunities and purposes where Mobile Marketing and the role of mobiles devices have been waiting for, enabled by: Augmented Reality.
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